Know your worth.
Get paid for it.
Your NIL Deal turns your name, image and likeness into real income — valuation, brand deals, payouts and compliance, all in one app built for athletes.
Find your way in
Build your brand, track your valuation, and land deals from your phone.
Reach authentic student athletes with campaigns our team helps you run.
Manage your roster, handle compliance, and run deals from one dashboard.
Watch highlights, shop drops, and support the athletes you follow.
Your whole NIL, in your pocket
Watch your worth climb in real time
A live NIL valuation built from your performance, audience and engagement — with the full history once you go Pro. No guesswork, just your number trending up.
Learn the rules before your first deal
Courses, Road to NIL, and readiness checks help you show up prepared for brands, parents, and compliance reviews.
From match to paid, in a few taps
Opportunities matched to you, one-tap applications, compliant contracts, and payouts after identity verification — the whole deal lifecycle in your pocket.
Compliance is not an afterthought
The NIL landscape
How NIL works today for college and high school athletes. Confirm your school, association, and state rules before signing any deal.
Athletes can earn from their personal brand, social presence, and public identity.
NCAA NIL overview ↗NCAA policy changes opened paid NIL activity for college athletes subject to school and state rules.
NCAA ↗Our state guide tracks where high school athletes can sign third-party deals, with association sources on each page.
YND state NIL rules ↗Each state page lists status, guardian consent, disclosure deadlines, and a link to the governing association source.
Browse all states ↗Figures below come from third-party or public association sources. They may be outdated and are not earnings promises or financial advice.
Good to know
Yes. Creating your athlete account and your valuation are free. Upgrading is optional and adds Merch Studio, unlimited applications, and your full valuation history.
Answers are for general education only, not legal advice. Confirm eligibility and compliance with your school, athletic association, or advisor.
NIL guides for athletes and families
What Is NIL for Student Athletes?
A plain-language guide to name, image, and likeness rights for high school and college athletes.
ComplianceHigh School vs College NIL: What Is Different?
Why the same athlete can face different rules depending on level, association, and state.
FamiliesWhat Parents Should Know About NIL Deals
Guardian consent, oversight, and questions families should ask before a deal is signed.